sparrowshop.com.au | Free Online SEO Audit for sparrowshop.com.au

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : sparrowshop.com.au/

Character length : 19

Title

Sparrow | littles lifestyle

Description

A Gold Coast shopping destination favourite, Sparrow | littles lifestyle is a divine kids lifestyle bricks and mortar boutique and website.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

https://sparrowshop.com.au/collections/feet/girls_shoes ("Shoes")
https://sparrowshop.com.au/collections/accessories/girls_accessories ("Accessories")
https://sparrowshop.com.au/collections/swimwear/girls_swimwear ("Swimwear")
https://sparrowshop.com.au/collections/feet/boys_shoes ("Shoes")
https://sparrowshop.com.au/collections/accessories/boys_accessories ("Accessories")
https://sparrowshop.com.au/collections/swimwear/boys_swimwear ("Swimwear")
https://sparrowshop.com.au/collections/feet/baby_shoes ("Shoes")
https://sparrowshop.com.au/collections/accessories/baby_accessories ("Accessories")
https://sparrowshop.com.au/collections/swimwear/baby_swimwear ("Swimwear")
Expand

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://sparrowshop.com.au/robots.txt

User-agent	Disallowed for the search engines
*	/admin /cart /orders /checkout /1852042/checkouts /carts /account /collections/+ /collections/%2B /collections/%2b /blogs/+ /blogs/%2B /blogs/%2b /design_theme_id /preview_theme_id /preview_script_id /apple-app-site-association
adsbot-google	/checkout /carts /orders /1852042/checkouts /design_theme_id /preview_theme_id /preview_script_id
Nutch	All subpages are denied to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

Error! No language localization is found.

Title

Sparrow | littles lifestyle

Character length : 27

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
5	4	2	0	0	0

Heading structure in the source code

<H1>
<H1> →
<H1> →
<H1> →
<H1> →
<H3> Instagram
<H3> From The Blog
<H2> Visit Us
<H2> OUR STORY
<H2>
<H2> Subscribe

Word cloud

baby12
shoes10
clothing10
accessories8
kids6
swimwear6
tiger4
everything4
sparrow4
bedding4
boys4
girls4
new4
cam4
wings4
mini4
added4
gift3
easter3
shop3
ruby2
brave2
red2
rock2
snugipops2
sandals2
collage2
water2
seafolly2
salt2
native2
masuki2
melissa2
milk2
watch2
maileg2
marlee2
nana2
huchy2
paper2
petilou2
ella2
ollie2
sonny2
numero2
petite2
people2
just2
unavailable2
item2
checkout2
items2
total2
please2
select2
read2
season2
variant2
product2
another2

Keyword matrix

word	title	descriptions	heading
baby
shoes
clothing
accessories
kids
swimwear

Two Word cloud

clothing shoes4
everything else3
kids kid2
lil baddits2
have new2
wings love2

Three Word cloud

salt water sandals2
sonny angel sophie2
sparrow shop t-lab2
your baby ruby2
petite collage pretty2
milk masuki mini2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 10 images on this web page.

Alternate attributes for the following 8 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://ajax.googleapis.com/ajax/libs/webfont/1.4.7/webfont.js
https://cdn.shopify.com/.. /custom.modernizr.js?94
https://ajax.googleapis.com/.. /jquery-ui.min.js
https://cdn.shopify.com/.. /api.jquery-e94e010e92e659b566dbc436fdfe5...
https://cdn.shopify.com/.. /option_selection-fe6b72c2bbdd3369ac0bfef...
https://cdn.shopify.com/.. /jquery.matchHeight-min.js?94
https://cdn.shopify.com/.. /jquery.matchHeight.js?94
https://use.typekit.net/hrg2fbc.js
https://s3.amazonaws.com/downloads.mailchimp.com/js/mc-validate.js
https://cdn.shopify.com/.. /list-builder.js?94
https://cdn.shopify.com/s/files/1/0185/2042/t/5/assets/plugins.js?94
https://cdn.shopify.com/s/files/1/0185/2042/t/5/assets/shop.js?94

List of render blocking css files

https://cdn.shopify.com/s/files/1/0185/2042/t/5/assets/style.css?94
https://cdn.shopify.com/.. /custom.scss.css?94

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

1.20MB

Javascript minifying

You can save 4.1KB (27% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

183.23KB

CSS minifying

You can save 2.4KB (13% compression) on the analysed URL by minifying the CSS files.

By minifying https://cdn.shopify.com/s/files/1/0185/2042/t/5/assets/style.css?94 you can save 2.4KB (13% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

77.29KB

Gzip compression

Error! By using Gzip you can save 92.7KB (66% compression) on your site.

By compressing https://s3.amazonaws.com/downloads.mailchimp.com/js/mc-validate.js you can save 92.7KB (66% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://use.typekit.net/ckv0iix.js	10 minutes
https://use.typekit.net/hrg2fbc.js	10 minutes
https://chimpstatic.com/.. /09c936e68ed2de7f7bbb2205f.js?shop=sparro...	29.6 minutes
https://cdn.shopify.com/.. /trekkie.storefront.min.js?v=2017.09.05.1...	30 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

749.25KB

Image optimisation

You can save 75.2KB (32% compression) by optimising the images below:

By lossless compressing the https://cdn.shopify.com/.. /885_SW_Original_Tan_2_large.jpg?v=155437... you can save 13.9KB (35%) data.
By lossless compressing the https://cdn.shopify.com/.. /884_SW_Original_Red_3_large.jpg?v=155437... you can save 12.8KB (39%) data.
By lossless compressing the https://cdn.shopify.com/.. /1404_SS_Sweetheart_Red_2_large.jpg?v=155... you can save 10.7KB (30%) data.
By lossless compressing the https://cdn.shopify.com/.. /1707_SS_Surfer_Navy_2_large.jpg?v=155437... you can save 10.5KB (31%) data.
By lossless compressing the https://cdn.shopify.com/.. /home-widget-image-text-7_400x400_crop_ce... you can save 10.1KB (27%) data.
By lossless compressing the https://cdn.shopify.com/.. /Navy_Saltwater_Sandals_large.jpg?v=15027... you can save 10.1KB (27%) data.
By lossless compressing the https://cdn.shopify.com/.. /1420_SS_Sweetheart_Gold_1_large.jpg?v=15... you can save 7.2KB (40%) data.

Links

We found a total of 130 different links.
Internal links: 125
External links: 5

External links:

Link text (anchor)	Link strength
Instagram
Ecommerce Software by Shopify
https://www.facebook.com/sparrowlittleslifestyle
https://instagram.com/sparrow_littleslifestyle
https://www.pinterest.com/sparrowcouture

Internal links:

Link text (anchor)	Link strength
https://sparrowshop.com.au
Search
Account
https://sparrowshop.com.au/#
Log in
Sign up
Girl
Clothing
Shoes
Accessories
Swimwear
Boy
Clothing
Shoes
Accessories
Swimwear
Baby
Girls Clothing
Boys Clothing
Shoes
Accessories
Swimwear
Wraps/Blankets
Gift Hampers
Decorate
Prints
Storage
Bedding
Furniture
Everything Else
Play
Baby
Books
Dolls
Wooden
Soft
Musical
Puzzles/Games
Eat
Out & About
Organic
Clothing
Toys
Bedding
Accessories
Brands
Aden + Anais
Alex & Ant
Alimrose
Alphabet Soup
Bebe
Bella & Lace
Billy Loves Audrey
Bloomingville Mini
Cam Cam Copenhagen
Camilla Kids
CandyLab
Fabelab
Feather Drum
Fox & Finch Baby
Freddie & Ava
Gold Frankincense + Myrhh
Havaianas
Holster Kids
Hux Baby
Kapow Kids
Kid O
Kippins
Lil Baddits
Lilipinso
Little Wings
Love Mae
Madras Link
Maileg
Marlee Watch Co.
Milk & Masuki
Mini Melissa
Nana Huchy
Native Shoes
Numero 74
Ollie Ella
Paper Wings
Petilou
Petite Collage
Pretty Brave
Rock Your Baby
Ruby Red Shoes
Salt Water Sandals
Seafolly
Snugipops
Sonny Angel
Sophie La Girafe
Sparrow Shop
T-Lab
Tahlia
The Beach People
Tiger Joe
Tiger Tribe
We Might Be Tiny
Wilson & Frenchy
Sale
Girls
Boys
Baby
Everything Else
Pre-Order
Cart (0)
0 Items
Go to Checkout
https://sparrowshop.com.au/search
https://sparrowshop.com.au/account
https://sparrowshop.com.au/cart
https://sparrowshop.com.au/collections/pretty-in-pink
https://sparrowshop.com.au/collections/camilla
https://sparrowshop.com.au/collections/ollie-ella
→
→
→
→
From The Blog
Read more
Read more
OUR STORY
Terms & Conditions
Privacy & Security

Website security

23.227.38.32

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of sparrowshop.com.au